PRIVACY POLICY

At RICH Hair Care (hereinafter RICH), we want you to know how we collect, use, share and protect information about you. By interacting with RICH, you consent to use of information that is collected or submitted as described in this privacy policy. We may change or add to this privacy policy, so we encourage you to review it periodically. RICH is the liable controller of personal data entered on this site, RICH transmits only the personal data necessary for making payments to the authorized payment processor Maksekeskus AS.

WHAT TYPES OF PERSONAL INFORMATION IS COLLECTED?
The personal information we collect include your name, mailing address, e-mail address, phone number, credit/debit card number, purchase/return information, D.O.B. If you choose not to provide personal information we may not be able to provide you with requested products, services or information.

Automated Information Collection. We and our service providers use cookies, web beacons, and other technologies to receive and store certain types of information whenever you interact with us through your computer or mobile device. This information, which includes the pages you visit on our site, which web address you came from, the type of browser/device/hardware you are using, purchase information and checkout process, search terms and IP-based geographic location, helps us recognize you, customize your website experience and make our marketing messages more relevant. This includes RICH content presented on another website or mobile application. These technologies also enable us to provide features such as storage of items in your cart between visits and SMS/text messages you have chosen to receive. In order to provide the best guest experience possible, we also use these technologies for reporting and analysis purposes, such as how you are shopping our website, performance of our marketing efforts, and your response to those marketing efforts.
Third-Party Automated Collection. RICH participates in online behavioral advertising (OBA), also known as interest-based advertising. We use third-party advertising companies to display ads tailored to your individual interests based on how you browse and shop online. We allow third-party companies to collect certain information when you visit our website and to use that information to serve ads for RICH products or services or for the products or services of other companies when you visit this website or other websites. These companies use non-personally identifiable information (e.g., click stream information, browser type, time and date, subject of advertisements clicked or scrolled over, hardware/software information, cookie and session ID) and personally identifiable information (e.g. IP address) during your visits to this and other websites in order to provide advertisements about goods and services likely to be of greater interest to you. These parties typically use a cookie or a third party web beacon to collect this information. At this time, we do not respond to browser “do not track” signals, but we do provide you the option to opt out of behavioral advertising. To learn more about OBA or to opt-out of this type of advertising, visit the Network Advertising Initiative website or Digital Advertising Alliance website.
User Experience Information. In order to improve guest online shopping experience, help with fraud identification, and to assist our guest relations representatives in resolving issues guests may experience in completing online purchases, we use tools to monitor certain user experience information; including login information, IP address, data regarding pages visited and ads clicked specific actions taken on pages visited (e.g. information entered during checkout process), and browser information.
Social Media Widgets. RICH web pages include social media features, such as the Facebook Like button, Pinterest, and Twitter widgets. These features may collect information about your IP address and which page you’re visiting on our site, and they may set a cookie to make sure the feature functions properly. Social media features and widgets are either hosted by a third party or hosted directly on our site. Your interactions with those features are governed by the privacy policies of the companies that provide them.
Information from Other Sources. We collect data that’s publicly available. For example, information you submit in a public forum (e.g. a blog, chat room, or social network) can be read, collected, or used by us and others, and could be used to personalize your experience. You are responsible for the information you choose to submit in these instances. We also obtain information provided by a third party. For instance, we obtain information from companies that can enhance our existing guest information to improve the accuracy and add to the information we have about our guests (for example, adding address information). This improves our ability to contact you and increases the relevance of our marketing by providing better product recommendations or special offers that may interest you.

HOW THE COLLECTED INFORMATION IS USED?
Examples of how we use the information we collect include: Fulfill and manage purchases, orders, payments, returns/exchanges, or requests for information about our products and services in our website, or mobile website, or to otherwise serve you. Connect with RICH regarding guest service. Administer sweepstakes and contests. Deliver coupons, mobile coupons, newsletters, e-mails, mobile messages, and social media notifications. Provide interactive features of the website or mobile applications, such as product reviews or marketing communications and other information regarding products, services and promotions. Administer promotions, surveys, and focus groups. Improve the effectiveness of our website, stores, mobile experience, and marketing efforts. Conduct research and analysis, including focus groups and surveys. Perform other business activities as needed, or as described elsewhere in this policy. To prevent fraudulent transactions, monitor against theft and otherwise protect our guests and our business (e.g. product recalls). Conduct a transaction where we collect information required by law. For example, assist law enforcement and respond to legal/regulatory inquiries.

HOW THE COLLECTED INFORMATION IS SHARED?
We share the information we collect within RICH International Creative Haircare group, which includes all subsidiaries and affiliates. We may use this information to offer you products and services that may be of interest to you. We may share the information we collect with companies that provide support services to us (such as a printer, e-mail, mobile marketing, analytics providers, web hosting providers, call center service providers, sweepstakes vendors, payment processors, coupon delivery vendors, data enhancement, or fraud prevention providers) or that help us market our products and services. These companies may need information about you in order to perform their functions. These companies are not authorized to use the information we share with them for any other purpose. We may disclose information we collect when we believe disclosure is appropriate to comply with the law; to enforce or apply applicable terms and conditions and other agreements; or to protect the rights, property or safety of our company, our guests or others. We may share your personal information with other companies, or organizations which are not part of RICH. These companies and organizations may use the information we share to provide special offers and opportunities to you. To opt out of our sharing of your personal information with such companies and organizations go to the “How to Opt Out?” section of this privacy policy. We may share aggregate information (information that does not directly identify an individual) with third parties for lawful purposes. If some or all of our business assets are sold or transferred, we may transfer the corresponding information regarding our guests. We also may retain a copy of that guest information.

HOW TO OPT OUT?
If you do not wish to receive catalogs, coupons, and other promotional mail, or if you do not wish to receive promotional e-mails from us, or if you do not wish us to share the personal information we have collected with other unaffiliated companies (for their marketing purposes), send us an email to opt out.
The help function of your browser should contain instructions to set your computer to accept all cookies, to notify you when a cookie is issued, or to not receive cookies at any time. If you set your computer to not receive cookies at any time, certain personalized services cannot be provided to you, and accordingly, you may not be able to take full advantage of all of RICH web site features (i.e. you will be able to browse the site, but will not be able to make a purchase). To opt out of third-party cookies, visit the Network Advertising Initiative website and the Digital Advertising Alliance website.

HOW IS YOUR PERSONAL INFORMATION PROTECTED?
We maintain administrative, technical and physical safeguards to protect your personal information. When we collect or transmit sensitive information such as a credit or debit card number, we use industry standard methods to protect that information. However, no e-commerce solution, website, database or system is completely secure or “hacker proof.” You are also responsible for taking reasonable steps to protect your personal information against unauthorized disclosure or misuse. "Phishing" is a scam designed to steal your personal information. If you receive an e-mail that looks like it is from us asking you for your personal information, do not respond. We will never request your password, user name, credit card information or other personal information through e-mail. We recognize the particular importance of protecting privacy where children are involved. We do not knowingly collect personally identifiable information online from children under the age of 13. If a child under the age of 13 has provided us with personally identifiable information online, we ask that a parent or guardian contact us.

HOW TO CONTACT RICH HAIR CARE?
Mail:

RICH Hair Care